Ecommerce would have been hard pressed to script a better year for 2011, all things considered. Sales and revenue climbed, there were some big acquisitions and the mobile market continued to develop. We also had a strong year at Cloud Conversion. Our highlight was the release of eCommazon, the only complete, channel platform independent, customer [...]
If you have returned a gift because your doting Grandma gave you the same, slightly revolting oversized nylon jacket, you are not the only one. Holiday returns are part of the biggest retail season of the year. Retailers expect around 7 cents returned for every dollar of holiday sales during normal economic conditions. That number [...]
The Thanksgiving weekend has come and gone, but the results of Black Friday through Cyber Monday show good things – and new directions – for eCommerce. Numbers were up across the board, and while nothing shocking emerged, the weekend reinforced the trend toward mobile and tablet ecommerce. Dubbed “Couch Commerce”, shoppers made their Thanksgiving and [...]
On your mark, get set, here come the returns! If you think your holiday planning ends with Christmas, think again. Just like sales picked up during the start of the holidays, the number of returns consistently jumps at the start of the New Year. A practical approach to reverse logistics will keep the returns from [...]
When was the last time you checked your email? How many times a day do you check? If you are like the rest of us, that number is probably somewhere in the range of “a bunch.” You probably give barely a moments notice to each of the infinite emails in you inbox. Chances are there [...]
Are you ready for the marketing bonanza of holidays? It’s time to get rolling. The holiday forecast for ecommerce is bright, but that doesn’t mean your company will get pulled along. There is an ever-increasing number of etailers – give shoppers a reason to buy from you. This takes two steps: drawing customers in and [...]
I’m off to San Francisco on Tuesday for the X.Commerce Innovate conference. This is going to be an incredible event for learning, networking and sharing ideas. I can’t wait to hear the vision of the XFabric and hopefully get our hands on it. I’m speaking on a panel titled “The road to monetization” with Jeff [...]
As the holidays approach, it’s time to ask yourself a question: Why do customers buy from your business? Maybe you offer great deals, but it’s probably not pricing alone. To answer the question, think about emulating where you go to do holiday shopping (assuming you still do some of it in traditional stores). Service Means [...]
All right, that might be a bit of a stretch, but the reality is that the pandemonium for eTailers also known as the holiday season is fast approaching. It has been a strong year for ecommerce, and the growth is expected to carry on through the holidays. While this is exciting news, getting ready to [...]
First, there was the brick-and-mortar age, with a defined locations for commerce. Mail order catalogs and phones eventually expanded the purchasing realm, bringing it into the home. eCommerce then revolutionized in-home buying for retailers and consumers alike, improving the speed and ease of transactions, along with many other benefits. With the growth in popularity of [...]
